For one of our most exciting clients in the FMCG industry, we are looking for an Assistant Manager - Shopping Insights/Commerce to join the team in Rotterdam. This is a position that doesn't open up often and a real chance you don't want to miss: read on!
CMI Commerce Insights Manager Discounters will deliver Commerce Insight for the Value Channel (Discounter) Channel. The mission of the Commerce Centre of Excellence (CoE) is to build understanding of shopping, and drive and provoke Transformational Actions by converting the knowledge to opportunities to gain more than fair share of growth. The vision is to build Commerce and Shopping Insights that are the envy of our Competitors, the inspiration of our Partners (CD / Marketing) and are assets in partnerships with our Customers.
Our "Why": We believe we can deliver Transformational Action if we and our Customers apply insights based upon understanding people on their Path to Purchase.
Our daily T.A.S.K: "Transformational Action by Shopping Knowledge".
* Delivery of the agreed Research plan as set in conjunction with the CMI Commerce lead for Europe and the Channel lead for Value Channel (Discounters)
* This role will report to the CMI Global MT Commerce lead
* Commerce Insights Manager Discounter will business partner CD (including eCommerce) to shape & deliver the Channel, & Cluster business plans
* Commerce Insights work to deliver the CMI vision
* Commerce Insights works to deliver understanding about how people shop
The holder of this role will lead and support the delivery of ad hoc research on understanding shopping behavior - from shopping missions to decision at shelf for the different categories and across the different fascia's and research projects to deliver CD 2020 strategic thrusts in line with the MCO priorities, including presentations incorporating other CMI sources.
Additionally, you will lead, develop & execute the research plan and the projects within it for the Discounter channel considering CD needs, in partnership and consultation with the Discounter channel lead and the Commerce Insight lead.
Lastly, you will help the organization to understand how people shop, and demonstrate the difference in how they shop to how they think that they shop, and how to make a difference in-store (physical and on-line stores) in this Omnichannel world. You will also support shaping and landing strategies with Key Customers & Channel owners. This includes meetings & presentations of insights & learnings to Key Customers, CD, Marketing, and CMI.
Advise CD and Category teams on changing shopping behaviors to help inform "where to play" and "how to win" including understanding emerging shopping trends like subscription and voice in-home devices.
* Good communication and presenting skills
* Basic understanding of retail & channel landscape
* Good understanding of market research including shopper insight and running store tests
* Good understanding of Retail Measurement services and / or use and analysis of consumer panel
* Interest in human behaviour / psychology
* Able to lead projects
* Basic analytical skills
* 3 + years in Market Research in a Supplier side role
* Ideally with experience of a Shopping Insight, Shopper Insight or Commerce role
* Working with CD on a day-to-day basis understanding the time and results pressure that CD are under in order to deliver pragmatic, actionable market research in a quick turnaround.
What we offer
* Contract via Kelly Services for 6 months
* Max salary of 6000 EUR per Month, depending on Experience
* Start date: September 2021
* An international environment where you can learn a lot in challenging projects
Contact us today!
T: 06- 12963210
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In keeping with the AWGB (Algemene Wet Gelijke Behandeling) Kelly Services welcomes applications from any and all eligible candidates regardless of ethnicity, gender, disability, religion, sexual orientation or age.